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Strategic Plan

Stregthen Parterships

Improve relationships with government and non-government entities to develop partnership further enhancing quality of life.

Task Who (oversees) Expected Completion Completed
On a regular basis, attend WORD, County luncheons, GRBA, Corps of Engineers, etc. meetings. Fredrickson and Board March Ongoing 2024 In Progress
Focus on building partnerships by inviting people to convene at various meetings. Fredrickson. Collora and Board March Ongoing 2024 In Progress
Be a promoter of all things Canyon Lake by including events and activities on social media and eblasts. Collora and Board March Ongoing 2024 In Progress
Conduct meetings with significant business leaders to determine their needs and how to work with them. Fredrickson. Adams and Board March Ongoing 2024 In Progress
Build good will by inviting leaders of various organizations to our meetings. Fredrickson. Collora and Board March Ongoing 2024 In Progress
Kim Collora, Executive Director & Tim Fredrickson, Board Member
Kim Collora, Executive Director & Tim Fredrickson, Board Member

"We're excited to further build relationships with other entities around the Canyon Lake area. We are stronger together."

More Members & Engagement

Attract more members and member engagement by creating a cohesive brand to entice members and through business promotions.

Task Who (oversees) Expected Completion Completed
Rewrite the Membership Levels and Benefits Program. Get Board approval. Place on the website. Design and approve brochure Smith & Adams Mar/April Ongoing 2024 In Progress
Form a Membership Committee. Meet monthly. Define roles and responsibilities Smith & Adams April Ongoing 2023 In Progress
Continue reworking the website to be a hub of information. Smith & Collora March Ongoing 2024 In Progress
Form a Monday eblast to include happenings in the Chamber and Canyon Lake area. Smith & Collora March 2024 In Progress
Devise a plan to reach out to business to ask them to join the Chamber. Smith, Adams & Committee May 2024 In Progress
Lora Smith, Secretary & Dale Adams, Vice Chair
Lora Smith, Secretary & Dale Adams, Vice Chair

"We want to clearly state your membership benefits and offer some new things so businesses feel a greater return on their investment."

New Visitors Center

Build a state of the art, new, dynamic Visitor Center & to be a known entity in the Canyon Lake area as a resource for success.

Task Who (oversees) Expected Completion Completed
Develop a design committee and create a timeline of what needs to happen from when the land sells to move in time. Matier & Harris March 2024 In Progress
Send a request for bids to builders for building the Visitor Center. Create a bid spec sheet. Board approval. Matier & Harris April 2024 In Progress
Determine what is needed for the contents of the building and what needs to be sponsored. Develop a sponsor list and begin asking. Matier, Harris & Collora April/May 2024 In Progress
Create a plan for communicating what's happening; press release, blog, social media, eblasts, etc. Harris & Smith March 2024 In Progress
Develop the materials needed to sell the bricks and fund raise for contents of the building. Design flyers, online purchasing, etc. Matier & Smith May 2024 In Progress
Marc Matier, Chair & Terry Harris, Treasurer
Marc Matier, Chair & Terry Harris, Treasurer

"We are so fortunate to be in the position to build a beautiful new Visitor Center for our community and its visitors. We have a plan and will not stop until we're done"

New Visitors Center

Streamline and enhance our operational aspects through the formation of committees therefore adding to our revenue.

Task Who (oversees) Expected Completion Completed
Each Board Member will form one committee and become chairperson and coordinate one or two tasks that benefit the local businesses. Orsak & Ruff Mar/Apr 2024 In Progress
The Board Committee Chair will be responsible for creating roles and guidelines and presenting to the board for approval Orsak & Ruff Apr/May 2024 In Progress
The Board Committee will be responsible for reaching out and recruiting people to be on their committee. Orsak & Ruff April/May 2024 In Progress
Develop a Learning Series with speakers and panels to help Small Businesses. Orsak, Ruff & Collora September 2024 In Progress
Focus on getting Members engaged. Orsak & Ruff March Ongoing 2024 In Progress
Michelle Ruff, Board Member and Nikki Orsak, Board Member
Michelle Ruff, Board Member and Nikki Orsak, Board Member

"Working together in a committee setting gives a great network experience and at the same time can make many great things happen for the Canyon Lake area. We are excited to put together a Learning Series of educational courses to help us grow our small businesses."

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